This camera packs an almost unimaginable level of capability into its contoured, compact body. Not only does it feature Fujifilm's acclaimed Super CCD HR sensor technology, ensuring the best image quality possible, but you also benefit from manual control and the immense optical reach of a 10x Fujinon zoom lens. What's more, this camera has the crucial 1600 ISO setting, meaning that all forms of blur are much less likely to occur.

Five million pixels is only part of the story. Super CCD technology has long been associated with class-leading performance in top-end digital cameras. Unlike generic image sensors, this system is developed and manufactured entirely in-house, and is performance only available from Fujifilm. First-rate color reproduction, image sharpness, low noise and excellent tonal response. Never mind the pixels. Feel the picture quality.

This camera has real optical reach contained within it. There is also one major advancement on the previous models - the lens is fixed in place. This has two advantages. There is no delay, waiting for the lens to extend or retract, when the camera is turned on or off. The S5600 Zoom is blisteringly quick off the mark.

The new design keeps the lens mechanism permanently housed within the exterior of the camera, rather than allowing the extending moving parts to be exposed to knocks and bumps. This makes the camera a more solid package overall.

Just as you'd expect from a camera that echoes SLR design, the FinePix S5600 Zoom gives you full creative rein to influence shutter speed, aperture, ISO and focus selection. It is a real reassurance to know that the camera's performance can be directed in the way that you wish it. Then again, you could just take the easy route, and leave it on auto...

The FinePix S5600 Zoom is designed to increase the likelihood of you getting a shot. Not only is it switched-on and ready in a double-quick 1.1 seconds, but its reaction to you pressing the shutter release is much quicker than previous models - a mere 0.01 seconds. You won't be missing out on much action with the S5600 Zoom. Anyone who doesn't think that much of movie modes on digital cameras has not tried this one. The S5600 Zoom offers the top-level 30 fps VGA benchmark, which plays back on television sets with remarkable clarity. Team the S5600 Zoom up with a big xD-Picture Card, and you will realize the full potential of this camera's multifunctionality.